ANALYTIKA is a boutique software, analytics and consulting firm that provides Retail Solutions based on three key disciplines: retail business experts, data engineers and data scientists. Together we become RESULTANTS, providers of technology, services and knowledge that yield exceptional results for our retail customers. We use your data, as well as public data sources, to uncover hidden patterns that provide retail business opportunities such as:
• Customer Segmentation
• Promotional effectiveness and targeting
• Campaign Management
• Product Consumption and Association Patterns
• Customer Care
• Pricing Optimization
• And more
ANALYTIKA normally begins by understanding shopper behavioral patterns. These patterns detect opportunities that can activate shopper behavior in a desired direction. We then provide the tools and services to create and manage actions and promotions that are executed. The results are studied and new opportunities are defined and executed. This process creates a learning environment that has proven to increase sales and profitability as much as five times average annual market growth.
To accomplish these and other retail challenges, ANALYTIKA has developed a set of applications, which have advanced analytics and are quickly implementable, for every step of the value chain. Together they constitute a RETAIL SUITE.
What’s your challenge? See how we can help.